THE TOP COAT
THE INSIDER’S GUIDE TO ALL THINGS BEAUTY, APPLICATION AND THE EXCLUSIVE LAUREN B. FORMULA
Tell us a little about yourself, and what you do?
I’m the Co-Founder & Creative Director of ONYXBOX, the premiere black beauty subscription box. When I’m not involved in all things beauty, I love watching movies, dancing badly and spending hours on Pinterest! 🙂
What’s your favorite part about your “job”?
I love discovering new brands and finding new and creative ways to share them with our subscribers and social media followers.
What inspired you to start your company / Brand WeareOnyx.com & Onyx Box?
I was 30 years old when I realized I didn’t know how to properly wash my own super curly hair! I figured there should be an easy way to learn how to take care of my beauty and find the right beauty products to help. So I founded ONYXBOX.
What are your must have beauty products? What can’t you leave the house without?
Mascara! My favorite is ‘They’re Real’ by Benefit. I would also say a bright lipstick like Milani in ‘Obsession’ is a must.
What is the most special/your favorite thing about where you live?
I recently moved to Santa Monica, CA and I would say it’s been life changing! Aside from the beautiful weather and easygoing lifestyle, the people are wonderful, warm and friendly.
If you could live anywhere in the world, where would you live and why?
That’s a tough one – there are so many wonderful places I would want to live! Maybe in London – because I have family there it’s a short trip to Ghana, where I’m from.
What places are on your travel bucket list?
Bali, Thailand, Tokyo, Barcelona…I could go on!
What is one piece of advice you would tell young businesswomen that are starting out?
It’s going to be hard, so prepare yourself with a strong support network of friends and family. Keep your chin up and don’t be discouraged when you hit rough patches.
What is your guilty pleasure?
What is your favorite thing to do on downtime?
Catch up on my favorite TV shows. Right now it’s How to Get Away with Murder, Westworld, Atlanta and Insecure.
What is your favorite song right now?
Work – by Rihanna
Do you have a “must read” book recommendation for young Entrepreneurs?
I would say The 4 Hour Work Week by Tim Ferriss, not because you will ever have 4 hour works weeks as a new entrepreneur, but because it will teach you some great lessons on time management.
IG handle: @its_delali
Visit the WeAreOnyx website here